If you lived in the 90s then by all means you are familiar with the trend of keeping houseplants. I am almost willing to bet you received a beating or two for tampering with the plants. The use of plants and flowers is back and one that someone with a green thumb can greatly benefit from. I mean, you already know the tips and tricks on how to grow seeds, taking care of seedlings, transplanting and other useful information on which a plant would thrive. So, whether as a side hustle or you want to fully dedicate your time to it, here are a few tips on how you can thrive on the plants for décor business.
Tip: herbs are popular right now because they are both decorative and useful in the kitchen. Herbs like mint, sage, lavender
Offer consultation on choice and maintenance of houseplants
Most people do not know much about plants, leave alone houseplants. And considering how unique each plant is one might need specialized information for it to thrive. Allowing your potential customers to inquire about the light requirements, does it need sun or can do well under a shade, how often do I need to water it? How do I know when it is sick? basically any information that will be useful to their plant doing well and put the customer more at ease before purchase. If possible, you could create e-books or even just forward to them insightful articles online that can help them in the care of the plant.
Offer variety of houseplants
Variety not only gives your customers more wiggle room with their choices, but also improves your chances of making a sale. For example, while most clients are likely to go for an easy maintenance plant, some may prefer a more complex one because one, it will not be too common, two, they have the time, knowledge and expertise on how to take care of the high maintenance plant. Also, chances are that a client will come along and pick both types because they like them both and do not mind the challenge of taking care of them
Offer complimentary services / products.
There is a reason why most people buying from supermarkets as opposed to local shops. Price notwithstanding. Selling accessories and products like potting soil, fungicides, foliar sprays and a variety of pots could just be the twist you need to fully launch your business. Not only are these accessories useful for a new houseplant owner, but you are guaranteed to develop other clients who wish to buy the accessories.
As a bonus, it helps to know a little more about décor and stock up accordingly. Look up trends, on the use of these plants for example so many people are getting multi-use plants like aloe, which are not only low maintenance and decorative but have a ton of beauty and medicinal uses.
Do you have a houseplant? What factors led to your choice? Tell us in the comments below
Like all businesses you may incur losses here and there. And that is okay. Read this blog post and try again, lol